From brand communications to media relations, product launches to building campaign momentum, hosting media trips to curating brand activations and driving meaningful coverage where it matters most, it all adds up to bringing a story to life. Here are a few of my favorite projects that have resulted in stories that I'm proud to have facilitated on behalf of my clients in the outdoor industry.
Outside Magazine 2020 Spring Buyer's Guide | Table of Contents Full Page and More
Forbes | How An Outdoor Brand Leveraged Cryptocurrency To Engage Young Consumers
REI Co-op Journal | Good Gear: From Wasted Wool to Wearable Warmth
Gear Patrol | We've Never Seen a Hiking Pack That Does What This One Can
The Manual | Explore the Great Outdoors at Home With This Virtual Trekking Event
Forbes | How An Outdoor Brand Leveraged Cryptocurrency To Engage Young Consumers
REI Co-op Journal | Good Gear: From Wasted Wool to Wearable Warmth
Gear Patrol | We've Never Seen a Hiking Pack That Does What This One Can
The Manual | Explore the Great Outdoors at Home With This Virtual Trekking Event
Conde Nast Traveler | Car Camping Essentials: Where to Stay, What to Pack, and How to Organize Your Gear
Men's Journal | How to Make a Used Car or Truck Overland Ready
Outside Magazine | Car Camping Is Way Better With These 5 Pieces of Gear
The Manual | Don’t Babymoon on a Beach, Take a 3,000-mile Western Road Trip Instead
Expedition Portal | Front Runner Outfitters Releases Slimline II Rack for Jeep Gladiator
Men's Journal | How to Make a Used Car or Truck Overland Ready
Outside Magazine | Car Camping Is Way Better With These 5 Pieces of Gear
The Manual | Don’t Babymoon on a Beach, Take a 3,000-mile Western Road Trip Instead
Expedition Portal | Front Runner Outfitters Releases Slimline II Rack for Jeep Gladiator
SNEWS | In The Wild Interview With Dana Watts of Leave No Trace
Sunset Magazine | Leave Nothing but Footprints, and Other Rules to Camp By
The Outbound Collective | Practice Leave No Trace Every Day
Sunset Magazine | Leave Nothing but Footprints, and Other Rules to Camp By
The Outbound Collective | Practice Leave No Trace Every Day